Autoresponders
All of us receive regularly email messages from autoresponders. It could be a short email letting you know that an individual is away, or an email thanking you for something that you have done.
It could also be an email letting you know about upcoming products or even an email to let you know that a message you tried to send couldn’t be delivered.
Each one of these messages is just a different version of a program known as an autoresponder. Autoresponders are very useful tools, as they will automatically send out an answer to any email that they receive.
What they send out however depends on the messages that the program has been set up with. Autoresponders are flexible and most can have a variety of pre set messages.
The first autoresponders were used with email providers or email transfer agents. Whenever an email someone sent out couldn’t be delivered to the recipient, it would send an automatic response back letting the sender know that the mail couldn’t be delivered.
Although these programs were somewhat helpful, they weren’t all that sophisticated.
With time, autoresponders have changed quite a bit, proving to be very useful with big companies and even Internet marketing. These days, autoresponders are used by businesses and companies to give immediate response and feedback to interested clients and subscribers.
This could include a response about programs, information about pricing, specific details regarding a product and even a time that someone from the company can get in touch with the client.
In the world of Internet marketing, staying in touch with clients is easier than ever with an autoresponder. They save a lot of time, especially if you think how long it would take to personally send email responses to each and every email you get.
If you run a business, you probably get hundreds of emails a day. An autoresponder can simplify your life by sending out a preset response to emails you receive.
An autoresponder can be set up using either one of two methods – an outsourced ASP model or server side model. When using an outsourced ASP model, the company wishing to use the autoresponder will contract it through an outside provider.
This outside provider will then give the company user access to a web based system or control panel. From the control panel, the company or individual can set up the autoresponder, preset messages and decide how the autoresponder will handle the many different types of emails.
One of the best services is GetResponse. To use these types of services, the individual or company will have to pay the autoresponder provider a flat monthly fee.
Server side autoresponders are a bit different. Basically, they are programs that a company or individual installs themselves and runs it on their own computer or server.
You can save money with these programs, as you don’t have to pay a provider to operate the autoresponder.
Although server side autoresponders weren’t user friendly in the beginning, they have become easier and easier to operate over the years – and are now the most popular type of autoresponder.
Autoresponders are great to have. They are reliable and save a lot of time. Most are easy to use and easy to implement into a website.
If you own or operate an online business – an autoresponder is something you definitely need.
